We seldom meet a celebrity capable of sleeping more than a few hours a night. Hollywood is clearly a town that never sleeps, but wants to. Many celebrities come back just to tell us how much they love their GLOtoSLEEP and to pick up an extra one for traveling… Anyone who has flown long distance knows that airline sleep masks offered by even the major carriers such as American Airlines, Continental, BA, Air France and even Virgin Atlantic, are uncomfortable, flimsy and aren’t black-out masks.